For more details on how Page 1 Connect can help local businesses become more VISIBLE online and attract a tonne of targeted prospects click on the picture above
Monday, March 12, 2012
Tuesday, February 28, 2012
Get To page 1 on Google
5 easy tips to get to Page 1 on Google
Keyword Research
This is a pretty concise Video on how to maximise this Free tool
Thursday, October 27, 2011
Leveraging Social Media For Business
It doesn’t seem that long ago that the Internet was seen as
a non-commercial platform –really!
As the likes of Facebook and Twitter have become ubiquitous –
so has the gradual shift towards monetization.
Social and business interactions have never been mutually
exclusive. People love to buy stuff and perhaps even more so they love to
broadcast and ‘show off’ their Bling and eye for fashion taste! Where better to
conduct this exercise than online?
Many businesses are taking the concept of late adoption to
ridiculous extremes.
How many times have you heard (admittedly by middle aged
folks!) the banal comment “I just don’t get Twitter/Facebook/Blogging…etc?
Seriously if you don’t get it – then be prepared to get left
behind. Never in the history of commerce has word of mouth been so powerful.
WOM does not happen by accident.
Embrace the greatest FREE communication medium in history
and be astounded.
Your business and personal brand will ultimately be a factor of ENGAGEMENT – VALUABLE CONTENT
and AUTHENTICITY
If you got any value from the 4-minute video then a ‘like’
and/or comment would be awesome!
Oh and btw in the spirit of this subject of engagement
perhaps connect by clicking one of the icons on the side
Thursday, October 20, 2011
How To Market on Facebook!
I was going to do a comprehensive Blog on the phenomenon
that is Facebook advertising but I felt that it would be too hard to keep it as
short and concise as I usually strive for.
So here’s a brief introduction and I’d invite you to click
through below to find out more.
The training video is absolutely FREE 50
minutes of pure value – so after the preview pop your details in the box for
instant access.
What many are unaware of however is the power of this
Website to generate an awesome amount of highly targeted traffic to virtually
any marketing campaign.
Already Facebook is threatening to surpass Google as a
search engine and consequently the opportunity to take advantage of its
marketing power is just becoming apparent.
Some facts:
January 2006 Facebook had 1 Million members – the size of a medium sized city.
January 2008 70 million members – more than the population
of the UK!
January 2010 400 million members The size of a continent!
July 2010 500 million members
The speed of growth has meant that it is still relatively
untapped and early marketing adopters
can absolutely capitalise and profit from learning and applying the skills
required to market on this platform
Click on the Pic below
Cheers
How To Close Every Sale!
The psychology of selling is really the psychology of
influence. And influence is simply a factor of communication.
There’s something peculiar about the title of this blog.
Have you spotted it yet? If not all will be revealed in a few moments!
OK let’s cut to the chase. You have a product or service
that you wish to sell – yes SELL – use the appropriate language. There’s a
tendency to shy away from using the SELL word and rather more coyly labeling
what we do as MARKETING.
Marketing is a process. Sending out a million Tweets to your
random Twitter list may well come under the banner of marketing BUT it is
infinitely more useful to actually make a SALE. A transaction where money
changes hands- this is the action you need to be focusing on.
Targeted
audience
Posture
Rapport
Controlled
environment
R + D + S =
CLOSE
Testimonials
Referrals
Don’t waste
time broadcasting to the masses in the hope of catching the odd fish. If you
sell Garden Gnomes – look for a database that comprises this demographic. Where
do these folk hang out? What publications do they read? What forums do they
congregate in?
(This Blog
is not about marketing – so we’ll cut to the next stage – presenting and
SELLING)
Confidence
is often confused with arrogance. Don’t be timid. Arrogance comes from
self-centred over compensation for a feeling of inferiority.
Confidence is a
sense of self-assuredness. People respond/BUY from this type of energy. Think
of dating. Self-confidence conveys a more attractive turn on than a furtive and
nervous demeanour.
Your posture
needs to be open with a faint air that your time is precious.
The best way
to create rapport is to actually become FACINATED in another person. Not just
interested. Try it – I promise it will completely change your interactions with
others.
Why? Because few people other than therapists (!) make this level of
effort – and guess what? You will be remembered as being thoroughly
interesting. Aside: it’s a lot easier to BE fascinated than to fake it!
If you have
something worth talking about/SELLING – then you need to have the posture to
dictate the conditions of the presentation. If you believe that you’ll need 40
minutes in order to do a presentation tell them. Ensure that all decision
makers are involved and take control of all distractions. TV turned off, kids
out of the way etc
Relax – Disturb – Solution –CLOSE –
this is elaborated on in the short videos below
It can’t be
that simple can it? Yes and No! I’m not purposely trying to mess with your mind
but…it can take a fair bit of the 5 x P’s to pull it off.
Prior Preparation
Prevents Poor Performance!
Become a
master of influencing others/SELLING and you will never be unemployed or short
of a dollar!
Back to the
title of the blog?
Were you
intrigued by the title? Did you dismissively become defensive? How To Close
EVERY Sale – what nonsense……
Hint: All
Sales are closed. It’s presentations that need closing. So there you have it - a
few simple tips that will completely turn around your conversion ratios.
If you enjoyed drop us a comment
Cheers
Tuesday, October 11, 2011
The Power of Certainty – the amazing key to influencing behaviour
This is not a motivational video but rather offers an insight into one of the key distinctions that seperate successful performance from failure. It revolves around the issue of 'certainty'
One of the most powerful observations Tony Robbins makes is the following:
Fully embracing this concept will change your life…seriously!
Sunday, October 9, 2011
Steve Jobs' Inspirational Harvard Speech
Thursday, October 6, 2011
Think of the worst decision you’ve ever made...
The power of a Wrong Decision!
There is a gap between stimulus and response, and the key to both our growth and happiness is how we use that space.
Steven Covey, The Seven Habits of Highly Effective People.
Accidents invariably happen when decision-making is compromised. Driving 100k’s down the freeway is not the time to have a moment of indecisiveness. Hit the indicator and then take that turn, there’s a reasonable chance you’ll negotiate the journey safely.
The autobahn of life operates similarly, and yet so many of its participants lack the decisiveness to negotiate its perilous journey and myriad of choices with clarity and confidence.
Due diligence is given as an excuse to postpone making a decision. Procrastination is a nice sounding word that has cancerous implications.
So many poor souls live lives of quiet desperation, not because of a scarcity of choice, but rather because opportunities are so often disguised as scary monsters residing in the location of the discomfort zone.
It has taken a lifetime to reach this status quo we find ourselves inhabiting, and we are well equipped to justify staying there, regardless of how insanely uncomfortable it really is.
Regret is a mostly pointless indulgence. However it is an emotion that modern societies seem to encourage.
Crass confessions of celebrity excess are the fodder of tabloid press. Brands need to be protected, and therefore carefully crafted interviews conveying remorse are channeled through crocodile tears for the consumption of the masses.
Crass confessions of celebrity excess are the fodder of tabloid press. Brands need to be protected, and therefore carefully crafted interviews conveying remorse are channeled through crocodile tears for the consumption of the masses.
The masses in turn tend to confuse this manipulation as an example of the risk of poor decision-making. More often than not, it is a weakness in actually making decisions quick and often that leads to paralysis and unfulfilled ambition.
Questions precede all actions. There is a remarkable tendency for the mind to find the resources to achieve emotional and concise goals. Ask the right questions and be prepared to make decisions that may initially appear to be taking you in the wrong direction, and almost imperceptibility miracles will seem to manifest.
The girl you fancy may rebuke your advances, but significantly less often than if you’d never asked! Apparently super models are rarely approached by mere mortals as conventional wisdom is that they can do better! The irony of course is that there’s less competition for the brave soul willing to act!
Traveling to the other end of the globe, for something as frivolous as a holiday can so easily and rationally be postponed, indefinitely. The money could be spent in so many better ways…and yet, this mindset is what creates the sense of apparent lack.
Creating a big enough vision, a big enough WHY will usually facilitate the HOW.
Be prepared to get it wrong. (There is no wrong by the way, it’s a perception, some of the greatest experiences in your life would never have happened if you hadn’t taken a ‘wrong’ turning somewhere back on the road that led you to the big payoff)
Start a business. Risk some money lose it learn from the experience and move on better educated and equipped to take advantage of the next opportunity that comes your way.
Take some piano lessons, enroll in art class, buy the car that symbolizes your mid life crisis, sell your house and travel the world for two years.
Is such unbridled hedonism just an excuse for irresponsibility? That’s for you to debate, but I would play the devils advocate and state that the craving and pursuit of the sensible is what defines the height of the ceiling of all potential accomplishment.
Think of the worst decision you’ve ever made in your life and I’d
venture to suggest it ended up becoming the greatest lesson you
ever learned.
If you have any regrets I’d also guess it was a factor of failure to actually make a decision that led to the regret.
So next time the apple of your eye demands a treat, the lawn needs mowing, the out dated TV needs replacing, or an acquaintance invites you to a function try occasionally being spontaneous- make the decision on the spot, don’t say you’ll think about it, or try, or will check with your boss, husband, lawyer…just a Yes or No will suffice.
Just don’t blame me if it all goes pear shaped….
Just don’t blame me if it all goes pear shaped….
6 Figures Online Without The Hype How?
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