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Friday, September 2, 2011
Thursday, September 1, 2011
Six Figure Mentors
Monday, August 29, 2011
Wednesday, August 17, 2011
Should You Invest in Gold?
There's a lot of hype and paranoia out in the market place due to the economic uncertainty of Europe, the credit downgrade of the US and the roller coaster that is the share market.
Not everything that glitters is gold however and there are some issues to be wary of before diving in to this commodity in the hope of securing your financial future
The video below addresses some of the risks and touches on the merits of creating your own value added opportunities to produce returns of 100% or more per month!
Not everything that glitters is gold however and there are some issues to be wary of before diving in to this commodity in the hope of securing your financial future
The video below addresses some of the risks and touches on the merits of creating your own value added opportunities to produce returns of 100% or more per month!
Monday, August 15, 2011
Branding and Marketing with Clarity
I may randomly bookmark your Blog/Website due to a momentary distraction, with a view to popping back later when I'm less busy (bored!) This may not be for 6 months however. Will your style, message and voice be the same as that which intrigued me in the first place or will I find some freaky schizophrenic that I don't recognize?
Some thoughts on how to engage and present your unique point of view
Twitter works because it is unambiguous, simple and consistent. Constrained by 140 characters or less, limits the opportunity to be creative. It's a broadcast medium allowing its participants a forum to tune into, and participation in a conversation. Beginners initially misunderstand this and waste countless tweets on inane drivvle that not even their closest loved ones care about - "taking a bath" "making a sandwich"...
However "omg Bin Laden's toast!" may be offensive, enlightening, informative, but at the very least conversation worthy, and so a thread is created.
Online marketers, bloggers, evangelists and a myriad of assorted self branders often blur their message through inconsistency.
Google "Google" Talk about simplicity! Clear and concise. No ambiguity and if I bookmark and return in 6 months I'm guessing the presentation is pretty much going to be the same.
It is getting ever more harder to attract concentrated attention to content that extends beyond a minute or two of focused reading. I recently downloaded FLIPBOARD to my IPad. During downtime (adverts) between my favorite TV shows I'll pop onto this app and randomly scope News, Sports, Current Affairs, Tweets, and Facebook comments and links - all within a 3 minute ad-break!
I may well fleetingly scan your awesome content BUT unless it's utterly engaging I'll consider returning at another time.
Here's the point. Once you've found your voice, be consistent. Are you a rock star or gospel singer? A drummer or violinist? Be wary of being every thing to every one.
If I tune into your tweet, blog, hub, webpage - I'm more likely to bookmark and return if you're consistent and I'm certainly more likely to actually remember you!
Font type and size - do I need a magnifying glass? Does it look like 19th century legal document? Dry and bereft of emotion
Headline - is it a tabloid seductive hyped up statement? Is it interesting, intriguing, facetious or banal?
Humour - most people are funny - though often inadvertently! Humour is hard to fake. If your normal mode of communication is sterile then you may need to address this. A little color, a cartoon, amusing picture perhaps. remember the key is to engage
Pictures - If for no other reason than to just punctuate your content!
Links - don't forget to offer links throughout, to your other material. If I like one of your Blogs I may just click through to see what other 'awesome' stuff you write about! Be wary of just sporadically linking to your biz opp.
Style of communication - all of the above contributes to your 'unique' style. And yes if you communicate with a consistent voice and style - you will be unique - memorable and just maybe worth a Retweet, revisit, joint venture or a genuine friendship contender!
Below are some random blogs of mine over a couple of years. The content and style obviously evolves but the delivery is pretty much a signature. Like it or hate it, the personality that shows up should be the same. (Plus the content relates to this topic)
Some thoughts on how to engage and present your unique point of view
Twitter works because it is unambiguous, simple and consistent. Constrained by 140 characters or less, limits the opportunity to be creative. It's a broadcast medium allowing its participants a forum to tune into, and participation in a conversation. Beginners initially misunderstand this and waste countless tweets on inane drivvle that not even their closest loved ones care about - "taking a bath" "making a sandwich"...
However "omg Bin Laden's toast!" may be offensive, enlightening, informative, but at the very least conversation worthy, and so a thread is created.
Online marketers, bloggers, evangelists and a myriad of assorted self branders often blur their message through inconsistency.
Google "Google" Talk about simplicity! Clear and concise. No ambiguity and if I bookmark and return in 6 months I'm guessing the presentation is pretty much going to be the same.
It is getting ever more harder to attract concentrated attention to content that extends beyond a minute or two of focused reading. I recently downloaded FLIPBOARD to my IPad. During downtime (adverts) between my favorite TV shows I'll pop onto this app and randomly scope News, Sports, Current Affairs, Tweets, and Facebook comments and links - all within a 3 minute ad-break!
I may well fleetingly scan your awesome content BUT unless it's utterly engaging I'll consider returning at another time.
Here's the point. Once you've found your voice, be consistent. Are you a rock star or gospel singer? A drummer or violinist? Be wary of being every thing to every one.
If I tune into your tweet, blog, hub, webpage - I'm more likely to bookmark and return if you're consistent and I'm certainly more likely to actually remember you!
Your Communication Style
Font type and size - do I need a magnifying glass? Does it look like 19th century legal document? Dry and bereft of emotion
Headline - is it a tabloid seductive hyped up statement? Is it interesting, intriguing, facetious or banal?
Humour - most people are funny - though often inadvertently! Humour is hard to fake. If your normal mode of communication is sterile then you may need to address this. A little color, a cartoon, amusing picture perhaps. remember the key is to engage
Pictures - If for no other reason than to just punctuate your content!
Links - don't forget to offer links throughout, to your other material. If I like one of your Blogs I may just click through to see what other 'awesome' stuff you write about! Be wary of just sporadically linking to your biz opp.
Style of communication - all of the above contributes to your 'unique' style. And yes if you communicate with a consistent voice and style - you will be unique - memorable and just maybe worth a Retweet, revisit, joint venture or a genuine friendship contender!
Below are some random blogs of mine over a couple of years. The content and style obviously evolves but the delivery is pretty much a signature. Like it or hate it, the personality that shows up should be the same. (Plus the content relates to this topic)
Your thoughts are welcome, and don't forget to connect via the social networking icons on the side
Cheers kiaran
Bit.ly - How URL Shorteners Work
Presumably you have an online presence that involves driving traffic/clicks to an assortment of websites.
Business owners are becoming increasingly aware of the merits of having links to Twitter and Facebook Groups as well as one click access to PDF's
We now live in a world of ADHD information consumers, who have neither the patience or inclination to read vast tracts of content rich prose when there are dozens of immediately accesible distractions a mere click away.
If by some miracle a qualified prospect accidentally stumbles on to your site - they want and insisit on instant gratification.
Twitter for instance affords limited 140 characters for you to impart your broadcast. Many text links are almost that long! URL shortneners condense these ugly and messy links into a neat package.
A few years back TINYURL ruled but has been superceded. I like BIT.LY. You can analyze and track your clicks as well as personalize your links.
Here's an example: I recently offered a free download to my ebook/pdf 'Rip up the rule book' via my blog and twitter sites.
This is the original link:
No kidding - just looking at that makes you want to navigate away asap!
This is the new link:
Sure I could have shortened it further by having just a few random letters and numbers - but I like that it's easy to remember and has a better look and feel
PS: While I have your attention - I welcome all legitimate connections - I'm one click away via the Icons on the right!
Cheers Kiaran
Business owners are becoming increasingly aware of the merits of having links to Twitter and Facebook Groups as well as one click access to PDF's
We now live in a world of ADHD information consumers, who have neither the patience or inclination to read vast tracts of content rich prose when there are dozens of immediately accesible distractions a mere click away.
If by some miracle a qualified prospect accidentally stumbles on to your site - they want and insisit on instant gratification.
Twitter for instance affords limited 140 characters for you to impart your broadcast. Many text links are almost that long! URL shortneners condense these ugly and messy links into a neat package.
A few years back TINYURL ruled but has been superceded. I like BIT.LY. You can analyze and track your clicks as well as personalize your links.
Here's an example: I recently offered a free download to my ebook/pdf 'Rip up the rule book' via my blog and twitter sites.
This is the original link:
No kidding - just looking at that makes you want to navigate away asap!
This is the new link:
Sure I could have shortened it further by having just a few random letters and numbers - but I like that it's easy to remember and has a better look and feel
PS: While I have your attention - I welcome all legitimate connections - I'm one click away via the Icons on the right!
Cheers Kiaran
Sunday, May 1, 2011
Myths of Investing - The Best Strategy to Fast Track Financial Independence Fast!
Fast-forward 2 years. How do you see your life unfolding?
Will you be still working – by choice? Will you be retired and living off a government pension? Will you be self-funded living your dream?
Hope is not a strategy!
We are all moving inexorably in the direction of that which we’re focused or else moving with the herd.
Be wary of the herd mentality.
Your financial destiny will be dictated by one of the following financial scenarios:
- Inheritance
- Savings
- Gambling/Lotto
- Investing and leverage
Lets do the exercise of quantifying how much you would need in order to fund an $80000 per year lifestyle.
Let’s assume you own your cars, house and toys
Incidentally as you no longer have a job that consumes over 40 hours per week – you will have a lot of extra time in which to spend your money.
$80k less tax equates to $65k. If you have a partner this figure is now around $33k each or $630 per week.
Food, petrol, clothes, travel, presents, home maintenance, car depreciation, movies, meals out, concerts, hobbies, sporting events, general bills including, heating, electricity, rates, pay tv, broadband, mobile phone……
$80k per year is not extravagant for most people.
Some will respond by suggesting that they could survive on $30k -$40k per year – that’s fine but we’re not talking ‘survival’ here.
Ask the question how much do you think you would want in order to sustain a great standard of living and consider yourself financially independent? Me? That’s not for this blurb but it’s certainly a lot more than $80k per year.
Anyway back on topic.
How is this nest egg going to manifest?
Pension? I’m guessing that may account for $25k
Savings? $1 million invested in a term deposit may get you $60k per year, reducing annually as inflation kicks in
Inheritence? Good luck!
Leveraged Investments? Assuming you don’t have a crystal ball, what level of risk are you willing to accept in order to build your safety net?
Where is all your money going?
Home.
A home loan of $360k taken out over 25 years will result in you paying the bank $800k! That’s if you never refinance for over due credit cars, car replacement, kids education, renovations etc
It gets worse!
This is after tax.
You will have to earn almost $1.2 million JUST to pay off your home.
You could use some of your ‘spare’ cash to invest in another Investment Property. That’s another $360k. Sure this probably won’t cost you as much, what with the tax benefits and rent etc BUT is reliant on you actually having an extra $200-$300 per week to play with AND to be astute (lucky) enough to pick a realty market that appreciates faster than inflation
The share market. Your mate at the pub usually has a good tip or two and loves to tell stories of how well he’s doing BUT still drives a 10 year old car and let’s you pay for his round! Remember the day you think is the best day to buy stock is the exact day someone else thinks is the time to sell!
Start a business. Lot’s of great tax deductions. Petrol, home office, mobile phone, trips abroad.
Do you have any qualifications in business, accounting, finance or marketing?
Do you have the confidence to take a couple of years off work and invest thousands of dollars upfront into inventory, staff, insurance, offices, warehouses, advertising etc?
All sounds too hard – maybe it’s best to resort back to hope! Let’s hope the herd I’m in takes the right turn and we all beat the system and strike gold and accidentally achieve our dreams and goals...
Me?
I’ve spent a long time researching and analysing most of the above and have concluded that the highest return lowest risk and least stressful investment strategy is…..drumroll….a low cost established home based business.
It’s a no brainer. To retire in 10 years on $80k per year would require well over a million dollars outside of your home equity and that’s subject to the ravages of inflation. To create an income online of $80k per year would take 1-5 years
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