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Tuesday, November 10, 2009

The importance of Personal Branding

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Due to the speed of technological advancement online, businesses are apt to adapt and evolve in a heartbeat. unlike the offline business world, in which a business can remain fundamentally unchanged for a decade or so. this not the case online.

You have a choice as to whether you promote your core business or what has been labelled as 'You Inc'
This is not for egotistical purposes, rather because online businesses are built on the foundations of vastly spread connections. These connections can take years to build up and ultimately is what will determine the value of You Inc. If your business is no longer viable and you want to move on, you don't want to have to start over and rebuild a whole new set of relationships.

There is no walk by traffic online. Credibility is earned over time and the compound benefits are potentially enormous. More and more people will Google a Business, Product, Book, Movie and yes, You before they engage.

If it takes a month or two or a year or two to establish your Online Profile, well that's the price it takes to create a valuable presence.

This is not hard, however there is a set of skills involved. You can start with virtually zero credibility in your offline location, amongst family, friends and work mates, yet create a massive impact online if you know how.

To find out more, on how to build your online presence FAST, then RSS and connect for my Free Video Downloads.

Or Just Twitter me.

Thanks for dropping by. Kiaran

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